Blog about graphic design, web and marketing
How to assess if your company needs to hire a community manager or not?
The work of a community manager has gained great relevance in recent years. Above all, due to the great boom that social networks have gained in the business field. Hence, having a professional who properly manages the social accounts of a company has become a...
Keys to learning how to use Pinterest
Pinterest is a social network that offers a wide variety of benefits to brands. However, it specializes in specific content, unlike other more generic social platforms. On Pinterest, images and videos are shared on boards, that is, it is one more tool for audiovisual...
Advantages and disadvantages of having a blog
A blog is an indispensable tool for a business or established company. This allows the dissemination of valuable content to the target community, in order to strengthen a special bond with it, beyond the commercial field. However, like any other strategy, it has pros...
Are social networks effective as a customer service platform?
When talking about social media in the business field, you are immediately associated with promoting products and / or services through content. However, these social platforms could also be used as a customer service channel. That is, beyond promoting sales, they are...
How to avoid the highest number of cart abandonment in your ecommerce?
The main headaches that ecommerce gives, without a doubt, is the abandonment of shopping carts. That is, when a user browses the product catalogs and adds different items to the cart. But at a certain point, he decides to abandon the purchase and withdraw from the...
When do I start to see the results of an SEO-based strategy?
An SEO strategy demands time, perseverance, dedication and, above all, monitoring. Unlike other strategies, SEO requires you to work persistently on optimizing your page, to carry out an analysis periodically and, from there, to optimize again in the necessary...
Tips for creating a good logo
The logo of your company is the first impression that your potential users take, it is a fundamental part of the visual identity of your brand and, therefore, its design must be rigorous and highly professional. Since each element that you decide to integrate could...
Find out what are the keywords for your company
Within the digital world, specifically regarding web positioning, there are many variables that you must consider to maximize the online presence of your company. Among them, the most competitive keywords for your business stand out. These phrases are essential for...
Content calendar: importance and how to create it
An editorial calendar is a valuable tool that allows the order and chronology of the content to be published from time to time. In this way, it will be easier to forge a relationship of value with your users. So it is important that you learn to create it properly....
Tips you should follow if you want to get ahead of your competition in search engines
Appearing among the first places of search engines is the desire of every company. However, to achieve this it is necessary to be patient and very consistent, since daily competition increases in a surprising way, so that many times, beating competitors is not as...