Lecer Formación | RESTYLING
Restyling of the corporate image made for Lecer Formación, an academy for preparation for competitive examinations.
Development and design of the new corporate identity for the Lecer Formación competitive examination school. For the new logo we chose a clean, readable and versatile typeface that would convey actuality, strength, dynamism, power and modernity. In addition, the logo is accompanied by a symbol that simulates a Tangram, an old Chinese game, which means table of wisdom. We found it interesting to add this element, thus creating a parallel between the game and the academy.
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