Faltan apenas unos días para que el 2017 llegue a su fin y se lleve junto con él muchos éxitos y tal vez un par de fracasos. Sin embargo, si de algo estamos seguros es que este año nos dio a conocer muchas sorpresas a nivel publicitario y nos enseñó la importancia de una buena campaña de publicidad. ¿Cómo lo hizo? A través de las campañas publicitarias que más dieron qué hablar durante este año.
Lo mejor en campañas de publicidad este 2017
Realizar esta simple acción puede ser la diferencia entre ser recordado, aumentar tus ventas y llegar a muchas más personas de las que crees. Así lo demuestran las numerosas marcas que hoy en día han sabido valerse de las campañas de publicidad. ¿Quieres saber cuáles fueron las mejores de este año? Te contamos sobre 4 de ellas.
1. The Donate Life, “The World´s Biggest Asshole”
https://youtu.be/TeVLxcekEsw
Actor Thomas Jane plays one of the most recognized advertising campaigns in the world. Thanks to this work, many lives can be saved through organ donation. In three minutes, this advertising campaign tells a shocking story where the lives of the characters change in a few seconds.
2. BBH “Unlimited Stadium”
For one of the most recognized brands in the sports world like Nike, an advertising campaign like this was exactly tailored. It is a stadium in the city of Manila where athletes can compete with their own avatar.
3. “My mutant Brain” Marco
Perfume campaigns always present something to talk about and this one by Kenzo is no exception. With a quiet start, the new fragrance is presented with a hilarious and joyful choreography and a lot of rhythm. Three minutes and forty full of frenzy from the Marco agency.
4. “Gravity Cat”, Hakuhodo
And if you like video games, then surely you already saw the PlayStation advertising promoting its new title Gravity Daze 2. In it you can see a cat that defies gravity with two sisters. They are in an apartment that is falling apart, demonstrating all that this game can offer in a campaign with excellent production. It was made in Japan.
Are you already convinced of the power of advertising campaigns? Perhaps it is the missing piece to make your brand known and take its potential to the highest level.
