by Xaniño | Online Marketing
Pay Per Click (PPC) or also known as SEM, is a digital advertising strategy that consists of generating visibility through Sponsored Links on Google. By offering immediacy and control, this type of advertising has become a very effective channel to promote a brand on...
by Xaniño | Online Marketing
There is a physical law that states that “every action generates a reaction.” Throughout this year you have executed actions on your website that have triggered a reaction in your SEO positioning, however, it is vitally important to know how to effectively...
by Xaniño | Online Marketing
The Christmas season is one of the busiest seasons in business, during this time important gaps are opened for the commercialization of goods and services in large volumes, but only those who have planned their marketing strategies in advance will be successful....
by Xaniño | Online Marketing
Christmas is celebration, meetings, emotional memories, and a time of rest. But, for brands, it is a time to adapt to the holidays, discounts, promotions and special offers. As these are occasions where purchases in all sectors intensify, you must adapt your website...
by Xaniño | Online Marketing
The internet, like any other technology, has evolved significantly from its emergence to the present day. In fact, one of the areas that has been most altered by this transformation is the way of doing business and how to establish a community to add value to its...
by Xaniño | Online Marketing
The work of a community manager has gained great relevance in recent years. Above all, due to the great boom that social networks have gained in the business field. Hence, having a professional who properly manages the social accounts of a company has become a...