How important are colors when designing?
Colors convey different sensations, they are ideal channels to produce feelings and emotions. This is known as the psychology of color, each different hue has specific characteristics. Therefore, it is essential to pay attention to colors when designing the visual...
The biggest advertising mistakes in history
Throughout the history of advertising, many campaigns have been successful to the point of being considered a role model by other well-known companies. However, the marketing industry has also seen the birth of major mistakes that have completely altered the usual...
How to find the name / brand of my new company?
The name of your company is the main aspect that you must take into account during the development of your business, it may seem very simple at first, but you will discover that it is not like that. The fact of establishing a certain name for your company can be the...
How to develop our creative thinking?
The lack of creativity today is the worst enemy in the online world, or at least it is the best excuse that many have found for not being successful. But the reality is that creativity is in the DNA of every human being. The mistake is mainly in believing that...
Abstract, the Netflix design documentary series that you can’t miss
Netflix opens a window to creativity with the presentation of its new series ‘Abstract: The art of design’. A program created by Scott Dadich and premiered to the public on February 10, 2017. The initial season is developed with the profiles of 8 famous...Xani Blog
